As the leaves start falling and the days become shorter, it’s clear that the holidays are quickly approaching. While you are always thankful for your clients, it’s a nice gesture to send along something to show your appreciation as the year winds down. Sending a special gift can leave a lasting impression that can solidify your relationship.
A few things to discuss with your team are:
- Who will be receiving the gifts? All of your clients? Certain clients?
- Will everyone be getting the same gift or will you have different levels (such as Very Top clients vs. Top clients, vs. Clients)?
- How much you are looking to spend?
- How will the items be given out? Will you be shipping them? Hand delivering them?
Once you figure out your gift giving plans, it’s time to find something fitting to show your gratitude.
If those you intend to give to have common interests, you can cater your gift accordingly. For example, if many of your clients enjoy golfing, a special set of branded golf balls would be nice. For the higher level clients, send along a gift of a round of golf at their local golf course.
Living in a technology heavy world, tech gifts make most people happy. Receiving phone chargers, earbuds, speakers, and other accessories for cell phones and tablets helps keep them powered up and connected (to you!).
And of course, food always goes over really well! Chocolate towers, cookies, fresh fruit, and Omaha steaks are delicious favorites. Personalize your gift with a logo printed on the wrapping or in edible frosting. If you have some wine lovers, a bottle of wine and personalized wine glasses or wine tote will help kick off their holiday celebrations.
A fresh take on edibles are sending something local to your area. Honey made down the street or jam from a nearby fruit farm make your gift even more personal.
There are also name brand specialty gifts such as jewelry, watches, sports equipment, and electronics for those very special clients, which can also be engraved and highly personalized.
Last thing to consider, but definitely not least, is what you send along with your gift. A personal hand written note saying thank you is the perfect finishing touch to show your appreciation.
An Apple Rock Design Consultant would be happy to discuss your answers to the questions above and help you with find the perfect gifts to show your thanks and appreciation this holiday season.
Author:
Alison James, Event Marketer & Brand Enthusiast
Alison has been with Apple Rock for 12 years. She is not only an industry expert, but also an experienced brand ambassador for all her clients. When she is not working hard for her clients she is enjoying the thrills of parenthood, along with her husband, to their 12 month old son.