Cookie Policy

This document informs Users about the technologies that help this Application to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with this Application.

For simplicity, all such technologies are defined as “Trackers” within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User’s consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

This Application uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.

The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.

ACTIVITIES STRICTLY NECESSARY FOR THE OPERATION OF THIS APPLICATION AND DELIVERY OF THE SERVICE
This Application uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

THIRD-PARTY TRACKERS
INFRASTRUCTURE MONITORING
This type of service allows this Application to monitor the use and behavior of its components so its performance, operation, maintenance and troubleshooting can be improved.

Which Personal Data is processed depends on the characteristics and mode of implementation of these services, whose function is to filter the activities of this Application.

NEW RELIC (NEW RELIC)
New Relic is a monitoring service provided by New Relic Inc.

The way New Relic is integrated means that it filters all traffic of this Application, i.e., communication between the Application and the User’s browser or device, while also allowing analytical data on this Application to be collected.

Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy.

Storage duration:

• NRREFL: 3 months
• NRREFP: 2 months
• _newrelic_ui_session: 1 day
• login_service_login_newrelic_com_tokens: 21 years
• nr_secure: 1 day
• nr_zd_logged_in: 1 day

OTHER ACTIVITIES INVOLVING THE USE OF TRACKERS
FUNCTIONALITY
This Application uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User’s communication with the Owner.

INTERACTION WITH LIVE CHAT PLATFORMS
This type of service allows Users to interact with third-party live chat platforms directly from the pages of this Application, for contacting and being contacted by this Application support service.

If one of these services is installed, it may collect browsing and Usage Data in the pages where it is installed, even if the Users do not actively use the service. Moreover, live chat conversations may be logged.

OLARK WIDGET (HABLA, INC.)
The Olark Widget is a service for interacting with the Olark live chat platform provided by Habla, Inc.

Personal Data processed: Cookies, Data communicated while using the service and Usage Data.

Place of processing: United States – Privacy Policy.

EXPERIENCE
This Application uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.

CONTENT COMMENTING
Content commenting services allow Users to make and publish their comments on the contents of this Application.

Depending on the settings chosen by the Owner, Users may also leave anonymous comments. If there is an email address among the Personal Data provided by the User, it may be used to send notifications of comments on the same content. Users are responsible for the content of their own comments.

If a content commenting service provided by third parties is installed, it may still collect web traffic data for the pages where the comment service is installed, even when Users do not use the content commenting service.

DISQUS (DISQUS)
Disqus is a content commenting service provided by Big Heads Labs Inc.

Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy 

DISPLAYING CONTENT FROM EXTERNAL PLATFORMS
This type of service allows you to view content hosted on external platforms directly from the pages of this Application and interact with them.

This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

VIMEO VIDEO (VIMEO, LLC)
Vimeo is a video content visualization service provided by Vimeo, LLC that allows this Application to incorporate content of this kind on its pages.
Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• player: 1 year
• vuid: 2 years

INTERACTION WITH EXTERNAL SOCIAL NETWORKS AND PLATFORMS
This type of service allows interaction with social networks or other external platforms directly from the pages of this Application.

The interaction and information obtained through this Application are always subject to the User’s privacy settings for each social network.

This type of service might still collect traffic data for the pages where the service is installed, even when Users do not use it.

It is recommended to log out from the respective services in order to make sure that the processed data on this Application isn’t being connected back to the User’s profile.

TWITTER TWEET BUTTON AND SOCIAL WIDGETS (X CORP.)
The Twitter Tweet button and social widgets are services allowing interaction with the Twitter social network provided by Twitter, Inc.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• personalization_id: 2 years 

LINKEDIN BUTTON AND SOCIAL WIDGETS (LINKEDIN CORPORATION)
The LinkedIn button and social widgets are services allowing interaction with the LinkedIn social network provided by LinkedIn Corporation.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• AnalyticsSyncHistory: 1 month
• JSESSIONID: duration of the session
• UserMatchHistory: 1 month
• bcookie: 1 year
• bscookie: 1 year
• lang: duration of the session
• lidc: 1 day
• lissc: 1 year
• lms_ads: 1 month
• lms_analytics: 1 month 

FACEBOOK LIKE BUTTON AND SOCIAL WIDGETS (FACEBOOK, INC.)
The Facebook Like button and social widgets are services allowing interaction with the Facebook social network provided by Facebook, Inc.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• _fbp: 3 months 

GOOGLE+ +1 BUTTON AND SOCIAL WIDGETS (GOOGLE INC.)
The Google+ +1 button and social widgets are services allowing interaction with the Google+ social network provided by Google Inc.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

MEASUREMENT
This Application uses Trackers to measure traffic and analyze User behavior to improve the Service.

ANALYTICS
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

HUBSPOT ANALYTICS (HUBSPOT, INC.)
HubSpot Analytics is an analytics service provided by HubSpot, Inc.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• __hs_gpc_banner_dismiss: 6 months
• __hssc: 30 minutes
• __hssrc: duration of the session
• __hstc: 2 years
• hubspotutk: 2 years
• messagesUtk: 2 years 

GOOGLE ANALYTICS (GOOGLE INC.)
Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.

Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• AMP_TOKEN: 1 hour
• _ga: 2 years
• _gac*: 3 months
• _gat: 1 minute
• _gid: 1 day 

GOOGLE ADS CONVERSION TRACKING (GOOGLE LLC)
Google Ads conversion tracking is an analytics service provided by Google LLC that connects data from the Google Ads advertising network with actions performed on this Application.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• IDE: 2 years
• test_cookie: 15 minutes 

GOOGLE ANALYTICS ADVERTISING REPORTING FEATURES (GOOGLE LLC)
Google Analytics on this Application has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyze specific behavior and interests Data (traffic Data and Users’ ads interaction Data) and, if enabled, demographic Data (information about the age and gender).

Users can opt out of Google’s use of cookies by visiting Google’s Ads Settings.

Personal Data processed: Tracker, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy.

Storage duration:

• IDE: 2 years
• _gcl_*: 3 months
• test_cookie: 15 minutes 

GOOGLE ANALYTICS DEMOGRAPHICS AND INTERESTS REPORTS (GOOGLE LLC)
Google Analytics Demographics and Interests reports is a Google Advertising Reporting feature that makes available demographic and interests Data inside Google Analytics for this Application (demographics means age and gender Data).

Users can opt out of Google’s use of cookies by visiting Google’s Ads Settings.

Personal Data processed: Tracker and unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).

Place of processing: United States – Privacy Policy.

Storage duration:

• IDE: 2 years
• _gcl_*: 3 months
• test_cookie: 15 minutes

ANONYMIZED ANALYTICS SERVICES
The services contained in this section allow the Owner, through the use of third-party Trackers, to collect and manage analytics in an anonymized form.

GOOGLE ANALYTICS WITH ANONYMIZED IP (GOOGLE LLC)
Google Analytics is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.

Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
This integration of Google Analytics anonymizes your IP address. It works by shortening Users’ IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US.

Personal Data processed: Tracker and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• AMP_TOKEN: 1 hour
• _ga: 2 years
• _gac*: 3 months
• _gat: 1 minute
• _gid: 1 day

HEAT MAPPING AND SESSION RECORDING
Heat mapping services are used to display the areas of a page where Users most frequently move the mouse or click. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior.

Some of these services may record sessions and make them available for later visual playback.

HOTJAR HEAT MAPS & RECORDINGS (HOTJAR LTD.)
Hotjar is a session recording and heat mapping service provided by Hotjar Ltd.

Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User’s data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.
Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.

Place of processing: Malta – Privacy Policy.

Storage duration:

• _hjAbsoluteSessionInProgress: 30 minutes
• _hjCachedUserAttributes: duration of the session
• _hjClosedSurveyInvites: 1 year
• _hjDonePolls: 1 year
• _hjFirstSeen: duration of the session
• _hjIncludedInSessionSample: 30 minutes
• _hjLocalStorageTest: duration of the session
• _hjLocalStorageTest: duration of the session
• _hjMinimizedPolls: 1 year
• _hjSession*: 30 minutes
• _hjSessionRejected: duration of the session
• _hjSessionResumed: duration of the session
• _hjSessionTooLarge: 1 hour
• _hjSessionUser*: 1 year
• _hjSessionUser_*: 2 years
• _hjShownFeedbackMessage: 1 year
• _hjTLDTest: duration of the session
• _hjUserAttributesHash: duration of the session
• _hjViewportId: duration of the session
• _hjid: 1 year

MARKETING
This Application uses Trackers to deliver personalized marketing content based on User behavior and to operate, serve, and track ads.

ADVERTISING
This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Application, possibly based on User interests.

This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.

Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside this Application. For more information, please check the privacy policies of the relevant services.
Services of this kind usually offer the possibility to opt out of such tracking. In addition to any opt-out feature offered by any of the services below, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section “How to opt-out of interest-based advertising” in this document.

GOOGLE AD MANAGER (GOOGLE LLC)
Google Ad Manager is an advertising service provided by Google LLC that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with. In order to opt out from being tracked by various advertising networks, Users may make use of Youronlinechoices. In order to understand Google’s use of data, consult Google’s partner policy.

This service uses the “DoubleClick” Cookie, which tracks use of this Application and User behavior concerning ads, products and services offered.   Users may decide to disable all the DoubleClick Cookies by clicking on: www.google.com/settings/ads/onweb/optout?hl=en.

Personal Data processed: Cookies and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• AID: 2 years
• ANID: 2 years
• Conversion: 3 months
• DSID: 14 days
• FCNEC: 1 year
• FLC: 10 seconds
• FPAU: 3 months
• FPGCLAW: 3 months
• FPGCLDC: 3 months
• FPGCLGB: 3 months
• IDE: 2 years
• NID: 6 months
• RUL: 1 year
• TAID: 14 days
• __gads: 2 years
• __gsas: 2 years
• _gac_: 3 months
• _gac_gb_: 3 months
• _gcl_au: 3 months
• _gcl_aw: 3 months
• _gcl_dc: 3 months
• _gcl_gb: 3 months
• _gcl_gf: 3 months
• _gcl_ha: 3 months
• id: 2 years
• test_cookie: 15 minutes

REMARKETING AND BEHAVIORAL TARGETING
This type of service allows this Application and its partners to inform, optimize and serve advertising based on past use of this Application by the User.

This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity.

Some services offer a remarketing option based on email address lists.

In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.

Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

GOOGLE AD MANAGER AUDIENCE EXTENSION (GOOGLE LLC)
Google Ad Manager Audience Extension is a remarketing and behavioral targeting service provided by Google LLC that tracks the visitors of this Application and allows selected advertising partners to display targeted ads across the web to them.

Personal Data processed: Tracker and Usage Data.

Place of processing: United States – Privacy Policy.

Storage duration:

• AID: 2 years
• ANID: 2 years
• Conversion: 3 months
• DSID: 14 days
• FCNEC: 1 year
• FLC: 10 seconds
• FPAU: 3 months
• FPGCLAW: 3 months
• FPGCLDC: 3 months
• FPGCLGB: 3 months
• IDE: 2 years
• NID: 6 months
• RUL: 1 year
• TAID: 14 days
• __gads: 2 years
• __gsas: 2 years
• _gac_: 3 months
• _gac_gb_: 3 months
• _gcl_au: 3 months
• _gcl_aw: 3 months
• _gcl_dc: 3 months
• _gcl_gb: 3 months
• _gcl_gf: 3 months
• _gcl_ha: 3 months
• id: 2 years
• test_cookie: 15 minutes

HOW TO MANAGE PREFERENCES AND PROVIDE OR WITHDRAW CONSENT
There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:

Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.

Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences privacy widget, if available.

It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent preferences.

Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party’s privacy policy, or by contacting the third party.

LOCATING TRACKER SETTINGS
Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Internet Explorer
• Microsoft Edge
• Brave
• Opera

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

HOW TO OPT OUT OF INTEREST-BASED ADVERTISING
Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

CONSEQUENCES OF DENYING THE USE OF TRACKERS
Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help this Application to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.

OWNER AND DATA CONTROLLER
Apple Rock Advertising & Promotion, Inc.
7602 Business Park Drive
Greensboro, NC 27409

Owner contact email: inquiries@applerock.com

Since the use of third-party Trackers through this Application cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by this Application.

DEFINITIONS AND LEGAL REFERENCES

PERSONAL DATA (OR DATA)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

USAGE DATA
Information collected automatically through this Application (or third-party services employed in this Application), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Application, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server’s answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User’s IT environment.

USER
The individual using this Application who, unless otherwise specified, coincides with the Data Subject.

DATA SUBJECT
The natural person to whom the Personal Data refers.

DATA PROCESSOR (OR PROCESSOR)
The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

DATA CONTROLLER (OR OWNER)
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this Application. The Data Controller, unless otherwise specified, is the Owner of this Application.

THIS APPLICATION
The means by which the Personal Data of the User is collected and processed.

SERVICE
The service provided by this Application as described in the relative terms (if available) and on this site/application.

EUROPEAN UNION (OR EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

COOKIE
Cookies are Trackers consisting of small sets of data stored in the User’s browser.

TRACKER
Tracker indicates any technology – e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting – that enables the tracking of Users, for example by accessing or storing information on the User’s device.

LEGAL INFORMATION
This privacy policy relates solely to this Application, if not stated otherwise within this document.

Latest update: August 18, 2023

iubenda hosts this content and only collects the Personal Data strictly necessary for it to be provided.