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Expert Tips for Seamless Event Planning
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MarCom Award Gold Winners 2024

MarCom 2024 Gold Award Winners

Apple Rock is proud to announce two of our client exhibits have earned MarCom Gold Awards for 2024! These award-winning designs for Kopke and Keller America showcase how creativity, strategic planning, and innovative technology can come together to deliver impactful trade show experiences.
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6 Cost Considerations When Planning Your Trade Show Budget

Creating a thorough trade show budget requires careful planning. Explore six essential cost factors, from booth setup to promotions, that help allocate resources wisely and meet trade show goals effectively.
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Money-Saving Tips for Exhibitors: Maximizing Your Trade Show Budget

Discover practical ways to save on your trade show budget. From cost estimation to strategic spending, learn how to make the most of your budget, achieve impactful results, and align exhibit goals with cost-efficient decisions.
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How to Identify and Track Trade Show Goals

Identifying and tracking trade show goals is key to success. Learn to set specific, measurable objectives that sharpen focus, improve effectiveness, and ensure trade show initiatives align with business goals.
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7 SMART Objectives to Achieve Your Trade Show Goals

Boost trade show performance by setting SMART goals. This guide explores seven objectives—Specific, Measurable, Achievable, Relevant, Time-bound—to provide structure, enhance strategy, and improve results.
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Apple Rock Celebrates its 35 Anniversary with Industry Recognition and an Open House

Celebrating 35 years of cutting-edge trade show displays, Apple Rock has grown from its roots in North Carolina to a recognized industry leader serving top brands. Read about our journey & industry recognition as we continue to innovate.
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Design Ideas to Consider Before ExhibitorLIVE 2023

With ExhibitorLIVE 2023 approaching, we’re excited to showcase our 35th-anniversary display. Get fresh design inspiration and discover how you can secure a complimentary exhibit hall pass for this industry-leading event.
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How to Save Time & Money with Trade Show Displays

A quality trade show display should last several years, but wear and tear can impact its lifespan. Learn tips to save time and money, from proper storage to handling, to keep your exhibit in top shape for every event.
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Time for Outdoor Marketing & Events

As warmer weather arrives, it’s the ideal time to plan outdoor marketing events. Learn how these gatherings attract crowds, increase brand visibility, and connect with audiences eager to engage with your brand in a lively setting.
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Considerations To Help Achieve Your Trade Show Objectives

Whether revamping an existing booth or building a new one, aligning trade show objectives with your marketing strategy is vital. Explore core objectives to make the most of your exhibit investment and enhance your overall event success.
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What Makes a Trade Show Booth Effective: Examples of Some of our Best (Rental) Exhibits

A well-designed booth draws attention, engages visitors, and aligns with your goals. Explore our top-performing rental exhibit designs that balance visual appeal with functionality, ensuring an impactful trade show presence for your brand.
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Printer Palooza: The Magic of Dye Sublimation & Latex Printing

Discover our advanced printing tech! With the HP Stitch S1000 for dye sublimation and the HP R1000 for flatbed latex printing, we deliver vibrant, high-quality graphics that make your exhibits stand out with precision and visual appeal.
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Making a List and Checking it Twice

Get ready for the upcoming trade show season! Just as Santa checks his list, now’s the time to review your trade show essentials—whether it’s graphic updates, inspections, or repairs, ensure everything is set for a successful showing.
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Apple Rock. All rights reserved.
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