written by Stacy Jones, Marketing Representative
Apple Rock Displays recently attended the EXHIBITOR2014 trade show, in Las Vegas on March 17-19, 2014. This show is North America’s largest exhibition of trade show products and services. Our company was among many other exhibit design houses demonstrating the latest trends in trade show booth design. The best of the best companies, in the industry come here to showcase new designs, products and ideas.
Our new custom modular display offered an impactful, futuristic design that included a new 80-inch portable multi-touch wall display which provided a large presentation area with customized functionality and animated graphics coupled with an iPad audience response app. For this show, we also brought back our award winning 32-inch multi-touch interactive table with an enhanced user interface and improved lead generation functionality.
The open, clutter free design of the 10-by-20 foot booth allowed the technology to be the star of the show. Apple Rock Displays stood out as a technology leader of the exhibit industry while demonstrating why we are considered a preferred integrator of technology and design. Attendees who participated with the interactive technology seemed to be extremely impressed by the ease of use, functionally and ability to truly engage participants. Cutting edge technology was definitely the star of EXHIBITOR2014.
We have always believed that having interactive technology to compliment an eye catching design in any exhibit helps to capture more qualified leads while deeply engaging the audience. This was proved on the show floor while Apple Rock Displays gained 50 percent more leads this year. We know that using the correct technology guarantees more qualified leads, by attracting the right consumers to your booth, a lesson we learned from experience.
With over 25 years’ experience in the exhibit industry, we have the expertise to teach others how to make a lasting first impression on the show floor and we really do practice what we preach from our own experience. Let us teach you to become a #LeadsChamp too!
