menu
cross
CONTACT US
menu

Event Strategy

Expert Tips for Seamless Event Planning

Get tips to help you handle the many facets of trade show planning

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

Twitter on the Tradeshow Floor

Make Twitter work for your brand on the trade show floor! Practical tips for live tweeting, engaging with attendees, and using social media to boost your exhibit’s visibility, foster real-time connections, and keep followers in the loop.
Read More →

Trade Show Strategy – 13 Questions To Ask Before You Exhibit

Developing a winning trade show strategy starts with the right questions. Explore 13 critical questions to help you evaluate your exhibit goals, maximize ROI, and ensure your strategy aligns with your brand’s objectives and audience needs.
Read More →

Trade Show Flooring – Finding The Best Option For Your Booth

Selecting the right flooring for your trade show booth can make a powerful impact. Learn about different flooring options, from aesthetics to comfort and durability, and find the best choice to create a polished, inviting exhibit space.
Read More →

EAC – Selecting an Exhibitor Appointed Contractor for Trade Shows

An exhibitor-appointed contractor can be key to a successful trade show. Discover what to consider when selecting a contractor, from setup efficiency to specialized services, ensuring your exhibit is seamlessly assembled and event-ready.
Read More →

Planning For Trade Shows – 10 Can’t-Miss Tips for Your Exhibiting Strategy

Maximize your trade show success with these ten essential tips. From pre-show planning to on-site engagement, our guide covers strategies to streamline your exhibiting approach, attract more visitors, and improve your event ROI.
Read More →

Exhibit Staffing for Trade Shows – Top 10 Best Practices

Staffing plays a critical role in trade show success. Discover our top 10 best practices to ensure your exhibit team is prepared, engaged, and effective in attracting visitors, generating leads, and representing your brand at trade shows.
Read More →

Trade Show Booth Entertainment

Entertainment can be a powerful tool to draw visitors to your booth. Discover creative entertainment ideas, from interactive games to live demonstrations, that attract attention, boost engagement, and leave an impression on attendees.
Read More →

Measuring Trade Show ROI

Understanding trade show ROI is essential for evaluating success. Discover metrics and strategies to measure return on investment, optimize spending, and ensure your trade show efforts yield valuable business results.
Read More →

Customer Feedback Programs

Customer feedback is essential for growth. Discover how to establish feedback programs that capture valuable insights, improve products, and foster strong customer relationships, giving your brand a competitive edge in the market.
Read More →

Trade Show Literature – Is Yours Getting Trashed?

Trade show literature can often end up discarded. Our strategies make your marketing materials more engaging and memorable, ensuring that attendees take notice and retain information about your brand well beyond the trade show floor.
Read More →

2010 Trade Show Strategy Review

Looking back at 2010's trade show strategies, we highlight key lessons to guide future planning. Learn from successes and challenges to build a more effective exhibiting approach, fostering engagement and driving results.
Read More →

Trade Show Presentation Tips – Engaging Attendees with Demos & Presentations

Effective presentations are key to capturing attention on the trade show floor. Our tips for engaging attendees through demos and presentations, building connections, and creating memorable experiences that resonate with potential clients.
Read More →

Selling to Trade Show Attendees

Trade show attendees are often ready to learn more about your brand. effective strategies for engaging visitors, showcasing your offerings, and building relationships that can turn initial interest into lasting business opportunities.
Read More →

Trade Show Sales Success – Post-Show Follow Ups

Post-show follow-up is crucial for converting trade show leads into sales. Strategies for effective follow-up communication that keeps your brand top of mind, builds on initial interest, & helps turn new connections into loyal customers.
Read More →

Face to Face Marketing Tips – Business Networking & Relationship Building 101

Face-to-face marketing builds strong business relationships. Discover effective networking tips that help you engage meaningfully with other professionals, foster connections, and create long-term partnerships that drive business growth.
Read More →

Trade Show Networking Strategies – Competitive Intelligence at Business Events

Networking at trade shows offers competitive insights and valuable connections. Discover strategies to maximize networking opportunities, gather intelligence on competitors, and build relationships that can drive future business success.
Read More →

Going Green at Trade Shows – How to Make Your Trade Show Display Eco-Friendly

Going green at trade shows is increasingly important. Discover eco-friendly practices for your exhibit, from sustainable materials to waste reduction strategies, that benefit both the environment and your brand’s image at industry events.
Read More →

Customer Retention Tips – Existing Customers Can Be Your Best Customers

Customer retention is a powerful tool for business growth. Discover how to engage existing clients, build loyalty, and use retention strategies that turn satisfied customers into repeat buyers and advocates for your brand.
Read More →
We're ready. Call our team or schedule a
free consultation to talk about your needs.
Schedule a Consultation
© 2024 
Apple Rock. All rights reserved.
Facebook-f Instagram Linkedin-in X-twitter Youtube
We're ready. Call our team or schedule a
free consultation to talk about your needs.
Schedule a Consultation
Facebook-f Instagram Linkedin-in X-twitter Youtube
© 2024 Apple Rock. All Rights Reserved.
Privacy Policy | Cookie Policy
cross
CONTACT US