Live Events

Success on the trade show floor starts with a prepared sales team. Discover best practices for training, engaging attendees, and leveraging hired talent, ensuring a professional and effective event presence.

Interactive technology can elevate your trade show booth, engaging visitors and enhancing brand impact. Explore options for incorporating tech that captivates audiences, from touchscreens to augmented reality.

An organized trade show timeline ensures a smooth event. Learn how to structure your planning process, from setup to follow-up, with key deadlines to help you stay on track and make the most of your exhibit.

Choosing the right trade shows maximizes your brand’s impact. Explore strategic considerations for selecting events that align with your goals, attract your target audience, and deliver a strong return on investment.

Mobile marketing tours bring your brand directly to your audience. Learn how these tours engage consumers outside traditional spaces, creating memorable, on-the-go brand experiences.

Summer is busy for exhibit managers, with tasks from exhibit maintenance to team training. Discover essential summertime strategies to prepare for a successful trade show season.

Part 2 of our series on booth crowding explores techniques to create a bustling, inviting atmosphere. Learn strategies for maximizing engagement and attracting more visitors to your space.

CES 2014 is a can’t-miss event for anyone in tech and innovation. Explore the key reasons to attend, from networking opportunities to product launches, and experience the future of consumer electronics.

Part 1 of our series on booth crowding introduces strategies to create an inviting atmosphere that draws visitors in. Learn how to balance a busy booth with an approachable design.

Managing corporate event logistics can be complex. Our blog explores essential tips for effective planning, helping ensure smooth execution from start to finish, while enhancing attendee experience and brand impact.

Successful event marketing relies on strategy, engagement, and impactful execution. Learn the essentials for drawing attendees, fostering relationships, and turning events into lasting brand-building opportunities that drive results.

Outdoor events present unique challenges and opportunities. Our blog shares valuable tips for planning successful, memorable outdoor experiences, from navigating weather to creating brand impact and ensuring logistics run smoothly.

Planning early for the fall trade show season ensures a successful event. Learn why timing is essential and explore practical steps to get a head start, streamline preparation, and make the most of the busy season ahead.

An impactful event menu goes beyond great taste. Discover how to design a memorable menu that aligns with your event goals, creates a positive guest experience, and reinforces your brand's image in a sophisticated way.

Planning a corporate event can be simple and successful with the right approach. Explore practical steps to streamline logistics, engage attendees, and create a memorable experience that aligns with your brand’s goals.

Selecting an exhibit partner is like "kissing frogs"—you need the right fit for success. Find an event agency who aligns with your vision, offers expertise, and helps create exhibits that drive your brand’s success at trade shows.