Graphics

Expert Tips for Seamless Event Planning

Get tips to help you handle the many facets of trade show planning

Check out our latest blogs, designed to help you maneuver the many facets of tradeshow and event planning!

Elevating Your Brand with Trade Show Graphics

Trade show signage is the canvas upon which your brand's story unfolds at critical business events. In our latest blog post, delve into the art and science of leveraging expert graphics to elevate your brand's presence. Explore the strategic use of color, master the crafting of compelling messages, and understand the significance of high-resolution graphics. Learn how meticulous attention to fit and finish can enhance your booth's professionalism. Uncover the impact of large format graphics and the effectiveness of tailoring visuals for specific audiences. Discover why a fresh, targeted approach can revitalize your brand's image at trade shows.

November 8, 2023

The Designer’s Toolbox – First Edition

Explore the world of design at Apple Rock through the eyes of Jonathan Hackler and discover the valuable tools, resources, and creative processes that make us unique in the exhibiting industry. Join us on a journey through our creative arsenal.

October 31, 2023

Printer Palooza: The Magic of Dye Sublimation & Latex Printing

Apple Rock has recently invested in innovative printing technology by adding two specialized printers to its arsenal: the HP Stitch S1000 dye sublimation printer and HP R1000 Flatbed Latex Printer.

January 11, 2023

Back to School for Exhibitors

Back to school has significance for the trade show industry because the trade show calendar tends to run concurrently with the school year. Early fall is a great time to rethink and refresh your exhibit and ad content for the new season, if you haven’t already.

September 21, 2022

Introduction to LED Video Display Tiles

If you've ever wondered about adding LED video display tiles to your trade show or branded space, this article will explain some of the basics you should know.

August 15, 2022

How Expedite Your Exhibit and Graphic Refresh

One of two things is probably causing you a little stress right now. You don’t know where to turn to get your exhibit materials ready for your upcoming events and/or you have waited to refresh your graphics and materials, and fear it might be too late. I have formed a few valuable tips to help your refresh project go smoother for everyone.

August 13, 2021

VLOG #5: Get Your Brand In Front of Your Customers

It is so important to stay in front of your customers, even if you can't do it in person right now. Branded promotional items (also known as SWAG) are a great way to get your brand in front of customers and prospects in an unforgetable way.

Got Big Plans This Summer?

2020 sure has thrown us a curve ball, but Summer is here, and people are craving face-to-face interactions. When the weather turns warm, and as the days get longer, people want to get outside and outdoor events offer a refreshing opportunity for your company, and for your soul. So, what will you be doing this summer?

Creative Partitions for Any Business

So many businesses are trying to figure out how to safely reopen and get back to work. Regardless if you are a restaurant or a corporate office, you most likely will have to make some modifications. So, the question everyone is asking right now is how?

Are You Ready to Welcome Back Your Employees?

All signs are pointing towards businesses reopening next month or so. This is excellent news. But what does the new normal look like? Is your business prepared to welcome back employees to a safe and healthy office environment? If you aren't already, start thinking about this now.

Have A Plan: 3 Things You Should Do Now

Let’s fast forward a couple of months… what do you see? I see a busy freaking summer! Shows that were never there before are filling in our summer schedules, and soon enough we will have fall shows nipping at our heels too. I have one very important question for you, and it’s not about hand washing or toilet paper – ARE YOU READY?

How To Refresh Your Current Trade Show Booth

Marketing goals, branding, color schemes and photography change constantly. There are many ways to update, revitalize and even repurpose your existing trade show display. What are your options?

February 19, 2019

How Custom Is Custom With Trade Show Booths?

Trade show displays kick start your event marketing with imagination and creativity in a 3-D space. How do you differentiate your exhibit from the rest of the competition in the hall? Let’s get custom…

Best Practices for Trade Show Booth and Exhibit Graphic Design

Integrating marketing assets into your trade show display design can be tricky. Learn best practices for growing your beautiful brand on the trade show floor and making the booth design process easier by prepping your assets properly.

August 17, 2017

ExhibitorLive Hot Trend: Lightboxes

Lightboxes of all shapes, colors, and styles dominated ExhibitorLive. Framing, interesting shapes, A/V integration, new printing surfaces, G7 print-matching and hue-morphing color lighting are emerging, with Apple Rock at the forefront...

What You Need to Know About Hanging Your Sign at Your Next Trade Show

It’s easy to see (no pun intended!) how a hanging sign can make you stand out and be recognized on the trade show floor. When you have a hanging sign there are a few extra steps involved and we want to make sure you understand how to coordinate the labor and rigging of your sign(s). Being prepared with the proper planning in advance of the show and following these suggestions will get your signs, and therefore your brand, up high and visible at your next show.

October 14, 2015

Revitalize Your Exhibit With New Graphics

There are all sorts of new and fresh graphic ideas that can change the look and feel of your booth for a very small investment. Having new graphics can help refresh your brand image or highlight a new product or service your company is offering. You can spruce up simple graphics by adding new pictures. In fact, according to Center for Exhibition Industry Research (CEIR), adding photos to your exhibit can enhance product recall by 26% and who doesn’t want that.

Rejuvenate Your Trade Show Booth With These Easy And Affordable Renovations

Here at Apple Rock, we know the importance of decluttering your trade show booth, and freshening it up with new graphics or lighting. You can upgrade your flooring or add new, and innovative technology to really wow attendees on the show floor. Whatever you decide to do, renew your exhibit this spring for your upcoming shows.