Building Better Ideas: Celebrating Two MarCom Awards in 2024!
At Apple Rock, Building Better Ideas isn’t just our tagline—it’s our passion. Every exhibit we design combines bold creativity, advanced technology, and thoughtful strategy to help brands captivate audiences and deliver results. We don’t just build displays, we design experiences that turn heads, deliver measurable results, and leave a lasting impact.
This year, we’re thrilled to announce that two of our client exhibit designs have been recognized with Gold MarCom Awards! Both Kopke’s custom 20×40 island display and Keller America’s 10×20 interactive inline exhibit wowed the judges with their unique concepts and flawless execution.
Winning these awards is an incredible honor and a reflection of the creativity, strategy, and hard work that go into every project we produce. At Apple Rock, we believe that impactful event marketing isn’t just about aesthetics—it’s about telling your story, meeting your strategic goals, and helping you make meaningful connections on the show floor.
These awards remind us why we love what we do: partnering with innovative brands to make their visions come to life!
Check out the official press release here, and read on to see what made these designs stand out.
Kopke: A Fresh Take on Trade Show Exhibit Design
For over 80 years, Kopke has been a leader in the fresh produce industry, and their exhibit at the IFPA Global Produce & Floral Show was all about celebrating their recent growth, innovation, and fostering meaningful connections.
This year, they wanted to highlight their exciting new business and product offering expansions, and we were thrilled to help them bring that vision to life!
From Fresh Fruit To Fresh Ideas
Kopke’s refreshed 20×40 island exhibit was packed with thoughtful details to meet their show objectives:
- A juice bar with seating: Visitors could enjoy fresh-pressed juice made from Kopke’s own citrus, creating an immersive, sensory connection to their products.
- Market-style product displays: These inviting displays showcased their expanded offerings in a vibrant, approachable way.
- Private meeting areas: Strategic spaces for stakeholders to connect and build relationships.
- Dynamic video screens: High-impact visuals and digital screens kept the booth engaging and modern while encouraging digital connection with attendees.
- Bold hanging signage: Visible from all angles, hanging signage ensured Kopke couldn’t be missed on the show floor.
Together, these elements reflected the brand’s legacy of excellence while showcasing their innovative spirit and commitment to quality at IFPA!
Keller America: Precision Meets Innovation
Keller America is a leader in pressure and level measurement instrumentation, and their exhibit at WEFTEC 2024 perfectly showcased their cutting-edge technology in a sleek, modern design.
The focus this year was on creating a 10×20 modular inline exhibit that was not only visually stunning but also cohesively branded and highly functional within the compact space. Every element worked seamlessly together, resulting in a striking display that offered multiple opportunities to connect with attendees. This strategic, unified design captured Keller’s identity as an innovative leader in the tech space.
A Modern Take on Measurement Technology
With over 1,000 exhibitors at WEFTEC, Keller’s booth didn’t just stand out, it also was awarded “Best Inline Booth” on the show floor—proving that great design and strategy go hand in hand!
What made this 10×20 modular inline exhibit a winner?
- Custom Hexagonal Podiums: Designed at varying heights with locking storage and LED ground lighting, these podiums showcased products with a clean, uncluttered look.
- Interactive Kiosk: A central feature of the exhibit, the custom interactive kiosk provided attendees with an engaging way to explore Keller’s offerings and technology advancements.
- Dynamic 3D Backwall with LED Accents: A dimensional hexagonal backwall with integrated LED lighting added depth, visual appeal, and a sleek modern touch.
- Cohesive Branding: The hexagonal theme and interplay of lighting and technology created a striking design that seamlessly reflected Keller’s innovative approach.
- Efficient Use of Space: Despite its smaller footprint, the exhibit elegantly incorporated product displays, a meeting area, and interactive technology to create a space that was both functional for staff and inviting for attendees.
Creativity, Strategy, and a Commitment to Excellence
We’re incredibly proud to see these exhibits recognized for their creativity and impact. At Apple Rock, we know it’s not just about making a booth look great—it’s about building better ideas that deliver results.
These awards are a reflection of the collaboration and trust between our team and our clients, and we’re grateful to partners like Kopke and Keller America. Together, we’ve shown how thoughtful design, smart technology, and strategic planning can transform the trade show experience!
Let’s Build Your Next Award-Winning Design!
Since our first entry in 2012, Apple Rock’s exhibits have been recognized every year at the MarCom Awards. While this distinction means a lot to us, the greatest reward is partnering with amazing brands for over 36 years to create exhibits that stand out, connect, and drive measurable success.
Whether you’re envisioning a custom island display, a sleek modular design, or a tech-driven interactive experience, our team is ready to bring your vision to life with unmatched strategy, creativity, and innovation.
If you’re ready to make your next trade show exhibit something truly special, we’d love to help!
