Outdoor events are similar to other marketing events in many ways. The basic guidelines found in the “planning and preparation” tip all apply to outdoor and indoor events. Remember to do some initial research on attendance and demographic records to make sure the outdoor event is worth your investment. The following information will help you to plan your next outdoor event. contd…http://applerock.com/ReadyDesk/ReadyDesk/ar_viewarticle.asp?CID=&KID=20